Cryptocurrency – or ‘crypto’ for short – is a form of digital currency that can be used to buy goods and services. Since the emergence of Bitcoin and other prominent cryptos in recent years, it has been gaining momentum all over the world.
In fact, the number of people searching for cryptocurrency has increased by 203% in the past year alone, according to our analysis of Google search data.
Intrigued to find out more about this growing curiosity, here at Invezz we sought to find out which countries are most interested in cryptocurrency, and who wants to buy it.
To determine this, we analysed how frequently Google searches for ‘cryptocurrency’ were made in 115 different countries around the world. From this, we were able to identify the top 50 countries most interested in digital currencies and get an idea of where the global demand is coming from.
The top 50 countries searching for ‘cryptocurrency’ online
Averaging 213,000 searches for the term ‘cryptocurrency’ each month, the United States was revealed to be the country with the greatest interest in the increasingly popular new form of currency.
In fact, with 2,556,000 Google searches annually, this means that individuals from the United States made at least three times more searches than any other country studied.
It is undeniable from this data that the USA – home of Silicon Valley and tech giants such as Apple and Facebook – is driving the interest in digital currencies.
India showed the second greatest interest in cryptocurrency from our search analysis, making 67,000 searches for the term on average each month – equivalent to 804,000 searches on average each year. This is
