
A high tech startup led by entrepreneurs and former Deloitte blockchain executives has today unveiled an industry agnostic supply chain solution aimed at tackling transparency, efficiency, and product visibility in legacy systems.
Citizens Reserve’s SUKU[1] project is a blockchain-based ecosystem aiming to make supply chains more efficient, transparent, and secure by delivering a supply chain-as-a-service platform to businesses. By doing so, it intends to open new markets, improve operations, and reduce running costs of supply chains. So far it has generated interest from five industries: vaccines, commodities, electronics, honey, and defense.
Speaking with CoinJournal, Eric Piscini, CEO of Citizens Reserve[2], explained that the company is transforming business platforms with blockchain technology.
“Its creation came from the realisation that blockchain was too focused on consumer needs and not enough on B2B activities,” he added. “In addition, most projects were focused on the technology layer and not enough on the business enablement layer.”
He went on to point out that the name of the startup is intended to show that “decentralisation and participation from everyone will transform the way we create and exchange value in the future.”
Now the CEO of Citizens Reserve, prior to this he was a partner at Deloitte Consulting. In 2012, he started the blockchain practice, which grew to 1,200 people by 2018. While there he developed strategies and platforms designed to drive blockchain adoption in the business world. He left in April 2018, joining Citizens Reserve as COO before becoming its CEO in July.
Through the SUKU ecosystem, it is aiming to provide key advantages to trading partners. These include access to real-time, transparent data around the precise location of goods, the privacy of partners, a bid and order marketplace, auditability of activities, and the automation of contractual agreements. The platform